Pixalera
AutoDM

Turn every comment
into an automatic DM

A viral reel is worthless if nobody reaches your link. AutoDM watches your posts, reels and stories for a keyword, replies to the comment publicly and slides the link, guide or discount into that person's inbox — in under three seconds, around the clock.

Official Meta API · No password sharing · Free forever plan

Pixalera AutoDM flow builder with Instagram keyword triggers, an auto comment reply step and a phone preview of the delivered DM

24/7

Replies sent while you sleep, film or travel

< 3s

Average time from comment to delivered DM

3x

More link clicks than a link-in-bio alone

100%

Official Meta API — no risky third-party logins

Instagram DM automation, done properly

Stop losing revenue in your comments

Most people who comment "link please" never get one. AutoDM closes that gap automatically, so reach turns into conversations, followers and sales instead of notifications you answer three days late.

Comment-to-DM in seconds

Someone comments your keyword on a reel or post and instantly gets a personal DM with your link, guide, code or booking page.

Story replies & mentions

Trigger flows from story replies, story mentions or reaction emojis so every swipe-up moment becomes a conversation.

Links that actually convert

Send button cards, product URLs, WhatsApp handoffs or checkout links straight into the DM where attention already is.

Smart conditions

Follow-gate, exact vs partial keyword match, first-time-only sends and exclusion words keep the wrong people out of the flow.

How it works

Build your first flow in four steps

01

Pick the post or reel

Choose a specific post, all future posts, story replies or your live videos as the trigger source.

02

Set your keywords

Add trigger words like LINK, PRICE or GUIDE, plus exclusions, so only genuine intent starts the flow.

03

Write comment + DM

Auto-reply publicly for social proof, then deliver the real value privately with buttons, images and quick replies.

04

Follow up and measure

Add delayed nudges for people who didn't click, then track DMs, clicks and conversions per keyword.

AutoDM performance dashboard showing DMs sent, reply rate, link clicks and the best performing keyword triggers per reel

Proof, not vibes

See exactly which keyword makes money

Every flow reports DMs sent, reply rate, link clicks and conversions down to the individual post and keyword. Double down on the hooks that convert and retire the ones that only collect likes.

  • Per-post and per-keyword conversion tracking
  • A/B test two DM messages on the same trigger
  • Live queue view during a viral spike
  • Export captured leads to your CRM or email tool

Built for the people who live in the DMs

Creators

Deliver freebies, presets and newsletters to every commenter without typing a word.

Coaches

Qualify leads with a few DM questions and drop your booking link only to real prospects.

Ecommerce

Reply to product comments with the exact PDP link, size guide or discount code.

Agencies

Run keyword campaigns across client accounts from one workspace with separate reporting.

Inside AutoDM

Every trigger, block and guardrail you need

Start with a one-keyword flow in two minutes, then grow into multi-step sequences with follow-gating, lead capture and human handoff — without leaving Pixalera.

PostsReelsStoriesLiveMentionsComments
  • Keyword triggers on posts, reels and live videos
  • Auto public comment replies with rotating variants
  • Story reply, story mention and emoji-reaction triggers
  • Follow-gating: ask for a follow before the link
  • Button, image, carousel and quick-reply DM blocks
  • Timed follow-up sequences for non-clickers
  • Exclusion keywords and spam filtering
  • Email and phone capture inside the DM
  • Contact tags, segments and export
  • Handoff to a human in the Unified Inbox
  • Per-keyword click and conversion analytics
  • Official Meta Business API delivery

Official Meta API

Permission-based access with no password sharing and no shadowban shortcuts.

Rate-limit aware

Sending is queued and paced automatically so viral spikes deliver instead of failing.

Handoff to humans

Escalate any automated thread to your team in the Unified Inbox with full history.

Pairs with Publish

Schedule the reel and attach its AutoDM keyword in the same composer, before it ever goes live.

Feeds your Analytics

DM conversions appear beside reach and engagement, so you judge content by revenue, not likes.

Grows your list

Capture emails and phone numbers inside the DM and sync them to the tools you already use.

Frequently asked questions

What is Instagram comment-to-DM automation?+

It's an automation that watches your posts and reels for a keyword in the comments. When someone comments that word, AutoDM instantly replies to the comment publicly and sends that person a direct message with your link, lead magnet or offer.

Is AutoDM safe for my Instagram account?+

Yes. AutoDM runs on the official Meta Business API — you connect your professional account with Instagram's own permission screen. We never ask for your password and never automate through an unofficial login, which is what puts accounts at risk.

Do I need a business or creator account?+

You need an Instagram professional account (Business or Creator) linked to a Facebook Page. Switching is free and takes a minute inside the Instagram app.

Can I ask people to follow me before sending the link?+

Yes. Follow-gating checks whether the commenter follows you; if not, AutoDM sends a friendly prompt first and delivers the link automatically once they follow.

What happens if a reel goes viral?+

Flows are queued and rate-limited to stay inside Meta's sending limits, so a spike of thousands of comments is delivered steadily instead of failing — and everything is visible live in your dashboard.

Can a human take over the conversation?+

Any automated thread can be handed to your team in the Unified Inbox, with the full automation history attached so nobody repeats a question.

Which metrics can I track?+

DMs sent, delivery and reply rate, link clicks, new followers gained, leads captured and conversions — broken down by post and by keyword.

Which platforms does Pixalera support?+

Publishing works for Instagram, Facebook, YouTube, Threads, Bluesky and Pinterest. Auto-DM and comment automation cover Instagram and Facebook, and the unified inbox also pulls in YouTube comments. LinkedIn, X (Twitter) and TikTok are on the roadmap.

Is there a free plan?+

Yes, and it is free forever: 1 connected channel, 3 scheduled posts a month, 25 Auto-DM sends and 10 AI credits — no credit card required. Paid plans start at ₹499/month ($5.22), with your first month from ₹99 ($1.04).

What payment methods does Pixalera accept?+

UPI, all major debit and credit cards, net banking and wallets, processed securely through Razorpay. Monthly renewals use an AutoPay mandate you can cancel any time.

Is Pixalera safe for my social accounts?+

Yes. Pixalera connects only through the official platform APIs (Meta, YouTube and others) using their own permission screens — never your password — and respects each platform's rate limits, including one automated Instagram DM per person per 24 hours.

Ready to automate your growth?

Set up your first comment-to-DM flow in two minutes and let every future post sell for you.

Get started for free

No credit card required